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Press kit

Press kit. Just the facts.

If you write about books, podcasts, or self-help and want to interview Brian or get review copies — this is for you. If you're a customer who just wants to check that the carpet business is real, go straight to spikercarpetandtilecare.com.

One-liner

R-rated self-help from a guy who's cleaned carpets since 2013.

That's the whole story in one sentence. The rest is supporting evidence.

Fact sheet

Founder
Brian Spiker
Original business
Spiker Carpet and Tile Care (since 2013 · spikercarpetandtilecare.com)
What Spiker does
Carpet cleaning + protection · upholstery cleaning + protection · tile and grout cleaning + sealing · pet odor removal (enzymes for urine, treatment for wet-dog oils)
Library size
636-title programme · 12 series · 53 titles per series · releasing book by book
Cadence
One short chapter per day · 90 chapters per book
Pricing
Ebook $6.99 · Paperback $14.99 · Hardcover $24.99 · Audiobook $14.99
Insider Pass
$99 / year — the whole library as it releases, audio as it is narrated, 20% off every Apex brand
Founder Edition
$9,999 — 100 founding spots ever · application only
Audiobook narration
AI-narrated · supervised by Brian

Boilerplate (use this in articles)

Brian Spiker started Spiker Carpet and Tile Care in 2013. The business does carpet cleaning, upholstery cleaning, tile and grout cleaning and sealing, and pet odor removal — including enzyme treatment for urine and microbiological oil treatment for wet-dog smells. After 13 years of running it, he started writing Apex Book Publishing, a 636-book self-help catalog across 12 series in an R-rated, savage, plain-spoken voice. He's the founder of Apex Flow Labs, a 12-brand ecosystem spanning books, podcasts, courses, digital products, apparel, AI tools, and consumer brands.

About the author

Brian Spiker has run Spiker Carpet and Tile Care since 2013 — a real service business with real customers, real Google reviews, and 13 years of work most self-help authors will never do.

He writes the way operators talk: brutal, funny, and built from work that actually has to get done. Verify everything at spikercarpetandtilecare.com.