The New Name — Comeback series book 27
Launch week · 30% off · code APEX30

Comeback · Book 27 · Wave II — Pressure

The New Name

STOP HIDING. START REBUILDING.

By Brian Spiker42 words · 90 chapters

You don't rebuild your life—you kill your old self and claim a new name that severs every tie to the failure you were, so that the world has to meet you as someone else entirely. Explore the Apex Publishing House at apexflowlabs.com/books.

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The New Name — audiobook

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Sampling from Lose Loud Once. Buy this book’s audiobook to hear it in full.

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Sampling from Standards Beat Goals.

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The New Name — podcast episode

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Sampling from Rock Bottom Floor. Buy this book’s audiobook to hear it in full.

Sample · Day 1

First 400 words. The hook is the whole pitch.

You don't rebuild your life—you kill your old self and claim a new name that severs every tie to the failure you were, so that the world has to meet you as someone else entirely.

Explore the Apex Publishing House at apexflowlabs.com/books.

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FAQ

The questions everyone sends in the first 48 hours.

OWN THE WRECKAGE

Tell the truth about how it broke. All of it.

BURN THE OLD SCRIPT

The guy who fell cannot walk out. Leave him on the floor.

REBUILD YOUR ROUTINE

New body. New money. New mind. Same fucking name.

RUN TOWARD THE WORK

Distraction is for amateurs. You are a professional now.

BECOME THE REVENGE

You do not need closure. You need volume.

About the author

Brian Spiker has run Spiker Carpet and Tile Care since 2013 — a real service business with real customers, real Google reviews, and 13 years of work most self-help authors will never do.

He writes the way operators talk: brutal, funny, and built from work that actually has to get done. Verify everything at spikercarpetandtilecare.com.